Official program Touchdown USA
Washington, D.C., November 4-9, 2016

Friday, November 4
• Arrival to Washington, D.C.

Saturday, November 5
• Lecture by PR strategist, Kate Reuterswärd:
Reuterswärd is based in Washington DC working for a leading public relations and strategic communications firm that specializes in public policy and health. For more info see.

• Lecture by journalist and U.S. Correspondent Karin Henriksson:
Based in Washington, Henriksson is U.S. Correspondent for Swedish news paper Svenska Dagbladet and columnist in six regional newspapers. She is also contributor to the blog and author of several books on American politics. For full bio see (Swedish page).

Sunday, November 6
• Lecture by Alan Rosenblatt, Ph.D:
Dr Rosenblatt is a digital communications and social media strategist, professor & thought leader with over 25 years’ experience at the digital intersection of politics, advocacy, media, and education. In 1995, he taught the world’s first university course on digital politics at George Mason University and he’s been teaching it ever since. He is also Senior Vice President of Digital Strategy at turner4D, providing world-renowned training and strategic counsel to organizations seeking to use social and digital media more effectively. For full bio see.

• Exclusive get-together with Ambassador Jimmy Kolker and his family:
Ambassador Kolker is Assistant Secretary for Global Affairs at the U.S. Department of Health and Human Services (HHS). In this role, he is the Department’s chief health diplomat, representing the United States at World Health Organization meetings and as alternate Board Member of the Global Fund to Fight AIDS, Tuberculosis and Malaria. Amb. Kolker had a 30 year diplomatic career with the U.S. Department of State where he served as the U.S. Ambassador to Uganda (2002-2005) and to Burkina Faso (1999-2002). For full bio see.

Monday, November 11
• Visit to DSPolitical:

The first and best American voter targeted digital ad network. Working exclusively for Democratic campaigns and progressive causes having delivered more than half a billion voter targeted digital ads online and millions more to mobile phones and tablets. For more info see.

• Tour of the U.S. Capitol:
A journey through America's struggle to establish the world's first truly representative democracy and an introduction to the magnificent building that houses the Congress.

• Tour of the Newseum:
A private tour focused on the five freedoms of the First Amendment: religion, speech, press, assembly and petition by Shelby Coffey III, vice-chairman of Newseum, and the former editor of the Los Angeles Times.

Tuesday, November 8
• Tour of The White House:
Go behind the scenes and tour one of the world's most famous buildings. The visit is preliminary booked and will be confirmed in September.

• Private tour of the Library of Congress. The Library is the main research arm of the U.S. Congress, the second largest library in the world and holds the original draft of the U.S. Declaration of Independence. 

• Briefing on the American presidential election by Ambassador of Sweden to the United States:
Exclusive briefing on the American presidential election by Ambassador Björn Lyrvall. From 2007 until taking up his current position in September 2013, Ambassador Björn Lyrvall was Director General for Political Affairs at Sweden’s Ministry for Foreign Affairs in Stockholm. For full bio see.

• Exclusive election night party at the House of Sweden:
Exclusive event hosted by the Swedish Embassy in the United States with select VIP guests in attendance - buffet dinner, refreshments and entertainment.

Wednesday, November 9
• Departure

Price: 35 000 SEK / per person

Please note that the price does not include travel expenses or accommodation, however we can offer favorable rates through Hotel Georgetown Inn and Tranås Travel Agency. There are a limited number of spots for the trip. We recommend that you register as early as possible through Ann-Sofie Olsson at 0763-16 40 94. You can also email us at